Podcasting is the latest buzzword when it comes to evolving content consumption and new media trends, but mastering the art of online audio storytelling (and making it profitable) takes more than just an opinion and a fancy microphone.   

You may be motivated to start a podcast for a number of reasons – to expand your footprint and audience as an audio content producer, to stir interest in passion project, the increase organisational visibility and help further your brand, to cultivate a community of like-minded listeners or to put forward your ideological ideas to a larger audience. Whatever your reason for starting a podcast, this course is for you! 

Good podcasting takes storytelling and technical skills, as well as commitment and scheduling to ensure regular audio uploads of the highest quality. 

Desmond Latham knows what it takes to run a successful, sustainable podcast and he wants to share his process with you. During the course of this training, he will show you how to conceptualise a winning idea, get started with production and post-production and sustain the process over time. At fraycollege we know that for your stories to have impact, they need to be heard. That is why this course will also show you how to generate global interest in your content, while monetising the work you produce.

By the end of this training you will have a sound understanding of the technical skills needed to ensure good quality audio and audio storytelling techniques, as well as post-production tips and tricks for a flawless listening experience. You will also learn how to strategically focus your podcast distribution and marketing in this age of social media, crowdsourcing and online payment options.

Advanced technical podcast training is also available.