In today’s world, where technology is advancing rapidly and media consumption patterns are constantly changing, it has become increasingly crucial for newsrooms to be sustainable. To address this need, fraycollege in collaboration with Wits Centre for Journalism, Sustainable Journalism Partnership and the Media Development Investment Fund, will be hosting an online workshop on revenue generation for African newsrooms. The workshop will be held online on 27 March 2024.
This workshop aims to equip African journalists and media professionals with the necessary knowledge and tools to excel in today’s digital age and serves as a platform for industry experts, thought leaders and practitioners to come together and explore innovative strategies for sustainable journalism.
Sessions will be led by renowned media personalities such as Lars Tallert, President of the Sustainable Journalism Partnership, Adedeji Adekunle- the Programme Director of the Nigeria Media Innovation Program and Des Latham, CEO of frayintermedia.
Participants will gain valuable insights into innovative strategies and best practices for revenue generation tailored specifically to newsrooms’ needs. Our expert instructors will cover various topics, including audience engagement, monetisation models and advertising strategies.
Here are some highlights you can expect from the workshop:
- In-depth discussions on the latest trends and challenges in newsroom revenue generation
- Case studies showcasing successful revenue generation initiatives implemented by leading news organisations
- Being able to immediately implement practical tips and actionable strategies to enhance your organisation’s financial sustainability
- Networking opportunities with industry peers and experts to exchange ideas and best practices
Our goal is to create a robust media ecosystem that serves the public good and contributes to democratic discourse.
This is a must-attend event for journalists, editors, media entrepreneurs, and anyone passionate about the topic. Take advantage of our transformative workshop discussing the future of African journalism.
Register now to secure your spot!
Click here to register for the webinar: https://shorturl.at/cszJ9
